You have decided to start a business, you are excited about the prospect. You are passionate about your business idea. But there is so much to do. How do you make time to execute your business idea and market your idea at the same time. You may have limited financial resources or the resources you have you want to devote to your brick and mortar business.
The reality is you need to make time for building awareness. The good news is you can raise your profile for free! You can do so organically through interviews with news organizations, speaking engagements and building a reputation in social media. There are ways to do it as you are building your business.
Some ways to consider are starting a blogging about your business places like blogspot and wordpress are a great place to begin blogging. This is a free way to start to get the word out. It can work with your development of your business because you can use it capture and shape thoughts about your business idea best of all its only cost is your time.
Another idea is twitter. You can begin to tweet about your business right away. You may also want to consider writing articles about your business concept, location, expertise, etc.
According to Hubspot “It is exciting to see inbound marketing growing as an industry. As this trends picks up, business owners, marketers and marketing agencies have the tough task of hiring the right people to help with inbound marketing for their business. This process is often further complicated by the fact that the recruiters are still in the process of learning about inbound marketing themselves.”
If time is in short supply check out tools such as Hootsuite. Hootsuite allows you to update several social media outlets at once. Some networking sites such as LinkedIn allow you to update both your LinkedIn network and Twitter friends at the same time.
So jump in and begin sharing your story!